Superfood Market Research Report

 The GMI Research forecasts that the superfood market is witnessing an upsurge in demand during the forecast period. This is mainly due to the rising health awareness and continuously increasing old age population.

Introduction of the Superfood Market:

Superfood is a marketing term that is used for a food product that contains various health-promoting properties, such as minimizing the risk of certain diseases and enhancing the physical health of an individual. Most of the superfood products consist of a high number of antioxidants, vitamins, and other nutrients. Some of the health-promoting foods include soy, walnuts, green tea, blueberries, spinach, and other food products.

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Superfood Market Dynamics (including market size, share, trends, forecast, growth, forecast, and industry analysis)

The global superfood market is expected to witness strong demand in the market during the forecast period. The rising health awareness, continuously increasing old age population, and the growing demand for fruits are the major factors surging the growth of the global superfood market. The demand for food is significantly increasing despite witnessing the variations in its prices. In addition to this, due to rapid urbanization, changing individuals' lifestyles and high disposable income will enhance the demand of the market. The fundamental shift in consumer's preference toward convenient and healthy foods to save their time and money is another factor fuelling the growth of the market. The individuals are switching to fruit-based drinks and meals as they do not require further cooking, thus saving their time in their busy working schedule. Thus, the increasing demand for food is propelling the growth of the market at a global level.

The major factor responsible for the market growth in the upcoming years includes the emerging demand for organic food and beverages. The emergence of the COVID-19 pandemic has led to an upsurge in demand for superfoods. While the lockdown has led to a sharp fall in demand for durable goods and discretionary services, whereas the demand for essential food items has taken the largest hit in the market. In addition to this, several cities worldwide have reports of panic buying and food hoarding, which is the key driver propelling the market demand. Moreover, the consumers are searching for a superfood to boost their immunity owing to the unavailability of vaccines. The low cultivation of foods is further enhancing the demand and prices of superfoods. On the other hand, the major factor hindering the growth of the superfood market include the growing population with low disposable income, particularly in the developing and underdeveloped countries.

Key Players of the Global Superfood Market:

·        Sunfood LLC.

·        OMG! Organic Meets Good

·        Nature Superfoods LLP

·        Suncore Foods Inc.

·        Superlife Co. Pte Ltd.

·        Raw Nutrition

·        Barlean’s

·        ADUNA Ltd.

·        The Green Labs LLC

·        Del Monte Pacific Group Ltd

Superfood Market Segmentation:

Global Superfood Market Report Segment by Type:

·        Fruits

·        Vegetables

·        Grains & Cereals

·        Herbs & Roots

·        Others

Global Superfood Market Report Segment by Application:

·        Bakery & Confectionery

·        Snacks

·        Beverages

·        Others

Global Superfood Market Report Segment by Region:

·        North America

o   United States of America

o   Canada

·        Asia Pacific

o   China

o   Japan

o   India

o   Rest of APAC

·        Europe

o   United Kingdom

o   Germany

o   France

o   Spain

o   Rest of Europe

·        RoW

o   Brazil

o   South Africa

o   Saudi Arabia

o   UAE

o   Rest of the world (remaining countries of the LAMEA region)

About GMI Research

GMI Research is a full-service market research and business-consulting organization that offers global as well as medium and small businesses with bespoke industry and market analysis to help them in making the toughest business decision. We have a team of industry experts that provides unbiased insights on reports to best meet the specific needs of our clients. GMI Research’s analysts rely on secondary research to lay down the foundation of every report. We use not only the internal but also the external databases to cull out relevant information of the industry. Our main aim is to keep our clients abridged of the emerging opportunities and challenges in a wide range of industries. We provide step-by-step assistance to our client, through strategic and consulting services to reach a managerial and actionable decision. Featured in the ‘Top 20 Most Promising Market Research Consultants’ list of Silicon India Magazine in 2018, we at GMI Research are always looking forward to helping businesses stay ahead of the curve.

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