Online Mobile Game Market Research Report
The GMI Research forecasts that the online mobile game market is witnessing an upsurge in demand over the forecast period. This is mainly due to the growing smartphone penetration, and rapid technological advancements in technologies are the major factors fuelling the growth of the online mobile game market.
Introduction
of the Online Mobile Game Market:
A mobile game is a video game that is being played on a
smartphone or tablet. The online mobile game varies from basic such as snake or
older version games, to sophisticated games that include 3D and augmented
reality games. The mobile games are generally downloaded from an app store or
mobile operator’s panel present on the mobile phone.
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Online
Mobile Game Market Dynamics (Including market share, size, statistics, and analysis)
The growing smartphone penetration and rapid technological
advancements in technologies are the major factors surging the growth of the online
mobile game market size. Moreover, the increasing adoption of trending
technologies for emerging games is another factor that enhances the demand of
the market. The growing popularity of online games on mobile platforms is
further driving the growth for online mobile game market share in terms of
revenue. The launch of online mobile games has brought scalability to the
gaming sector. According to the online mobile game market report, various
online platforms, such as Facebook and Instagram, are focusing on developing
innovative mobile games to ensure product differentiation and numerous benefits
from engaging games to enhance their overall advertisement strategies. This
factor is creating new growth opportunities in the market during the forecast
period.
As per online mobile game market analysis, the leading
countries' governments are offering funds to support the local gaming industry,
which is promoting the online mobile gaming industry to expand. In 2019, the
German government allotted EUR 50 million for the development of a games fund.
Thereby, the rising focus of the government to help the gaming industry is
further propelling the market growth. The rising smartphone penetration and the
increasing number of gaming options are the major factors that are responsible
for the growth mobile gaming market growth globally. With the emergence
of the COVID-19 pandemic globally, there has been an upsurge in the consumption
of digital entertainment, such as online mobile games. This factor has
indirectly increased the demand for online mobile games, particularly in 2020.
In addition to this, the implementation of a free-to-play pricing model by
online gaming developers as it provides unlimited potential and can be easily
downloaded at no cost will accelerate the demand for online mobile games.
Key
Players of the Online Mobile Game Market:
·
Tencent Holdings Limited
·
Nintendo Co., Ltd.
·
Activision Blizzard Inc.
·
GungHo Online Entertainment Inc.
·
Electronic Arts Inc.
·
Zynga Inc.
·
Kabam Games Inc.
·
Rovio Entertainment Corporation
·
Games Inc.
·
NetEase Inc.
Online Mobile Game Market Segmentation:
Global Online Mobile Game Market Report
Segment by Types:
·
Puzzle
·
Action
·
Adventure
·
Arcade
·
Simulation
·
Strategy
·
Sports
·
Others
Global Online Mobile Game Market Report Segment by Platform:
·
Android
·
IOS
·
Others
Global Online Mobile Game Market Report Segment by
Application:
·
Entertainment
·
Education
·
Electronic Sports
·
Other
Global Online Mobile Game Market Report Segment by Age Group:
·
Children
·
Teenagers
·
Adults
Global Online Mobile Game Market Report
Segment by Region:
·
North America
o
United States of America
o
Canada
·
Asia Pacific
o
China
o
Japan
o
India
o
Rest of APAC
·
Europe
o
United Kingdom
o
Germany
o
France
o
Spain
o
Rest of Europe
·
RoW
o
Brazil
o
South Africa
o
Saudi Arabia
o
UAE
o
Rest of the world (remaining countries of the
LAMEA region)
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